I created motion graphics for videos which marketed ASUCD (the Associated Students of UC Davis) services and showcased life in the Davis community on multiple social media platforms.

My work strengthened ASUCD and Aggie Studios' branding identities, using vibrant colors and a simple cartoon style for a fun and clean aesthetic, and increased video content engagement to thousands of viewers. I also co-led a training program and created 2 tutorial videos teaching new animators how to use Adobe Illustrator and Adobe After Effects and adhere to Aggie Studios branding guidelines.